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Qvc vs Vipshop: revenue, profit, margins and growth compared

Qvc brought in $8.3B of revenue in fiscal 2025, Vipshop $15.1B in fiscal 2025. Revenue changed by -7.8% at Qvc and +2.0% at Vipshop on the year before, so Vipshop grew faster. Qvc kept -26.1% of its revenue as net profit, Vipshop 6.8%. Free cash flow was $287M at Qvc and $782M at Vipshop.

Side by side, latest fiscal year

QVCCQVIPS
Fiscal year endedFY2025 (December 31, 2025)FY2025 (December 31, 2025)
Revenue$8.3B$15.1B
Revenue growth-7.8%+2.0%
Net income-$2.2B$1B
Net margin-26.1%6.8%
Free cash flow$287M$782M
Free cash flow margin3.5%5.2%
Earnings per share (diluted)n/a$10.12
Cash$1.5B$3.3B
Debt$5Bn/a
Price to earningsn/an/a
Market value$12$6B
Dividend yieldn/an/a
Rank by revenue in sector#143 of 1065 · Consumer discretionary#89 of 1065 · Consumer discretionary

Over the years

Revenue
QVCCQ FY2018: $11.3BQVCCQ FY2019: $11BQVCCQ FY2020: $11.5BQVCCQ FY2021: $11.4BQVCCQ FY2022: $9.9BQVCCQ FY2023: $9.4BQVCCQ FY2024: $9BQVCCQ FY2025: $8.3BVIPS FY2018: $12.3BVIPS FY2019: $13.4BVIPS FY2020: $15.6BVIPS FY2021: $18.4BVIPS FY2022: $15BVIPS FY2023: $15.9BVIPS FY2024: $14.9BVIPS FY2025: $15.1BFY18FY19FY20FY21FY22FY23FY24FY25
QVCCQ $8.3BVIPS $15.1B
Net income
QVCCQ FY2018: $882MQVCCQ FY2019: $767MQVCCQ FY2020: $844MQVCCQ FY2021: $787MQVCCQ FY2022: -$1.9BQVCCQ FY2023: $159MQVCCQ FY2024: -$1.1BQVCCQ FY2025: -$2.2BVIPS FY2018: $309.6MVIPS FY2019: $577MVIPS FY2020: $905.3MVIPS FY2021: $734.6MVIPS FY2022: $913.2MVIPS FY2023: $1.1BVIPS FY2024: $1.1BVIPS FY2025: $1BFY18FY19FY20FY21FY22FY23FY24FY25
QVCCQ -$2.2BVIPS $1B
Net margin
QVCCQ FY2018: 7.8%QVCCQ FY2019: 7.0%QVCCQ FY2020: 7.4%QVCCQ FY2021: 6.9%QVCCQ FY2022: -18.9%QVCCQ FY2023: 1.7%QVCCQ FY2024: -11.9%QVCCQ FY2025: -26.1%VIPS FY2018: 2.5%VIPS FY2019: 4.3%VIPS FY2020: 5.8%VIPS FY2021: 4.0%VIPS FY2022: 6.1%VIPS FY2023: 7.2%VIPS FY2024: 7.1%VIPS FY2025: 6.8%FY18FY19FY20FY21FY22FY23FY24FY25
QVCCQ -26.1%VIPS 6.8%
Revenue growth
QVCCQ FY2019: -2.6%QVCCQ FY2020: +4.4%QVCCQ FY2021: -1.0%QVCCQ FY2022: -12.9%QVCCQ FY2023: -4.4%QVCCQ FY2024: -4.8%QVCCQ FY2025: -7.8%VIPS FY2019: +8.7%VIPS FY2020: +16.9%VIPS FY2021: +17.7%VIPS FY2022: -18.6%VIPS FY2023: +6.3%VIPS FY2024: -6.6%VIPS FY2025: +2.0%FY19FY20FY21FY22FY23FY24FY25
QVCCQ -7.8%VIPS +2.0%
Free cash flow
QVCCQ FY2019: $1BQVCCQ FY2020: $2BQVCCQ FY2021: $959MQVCCQ FY2022: $193MQVCCQ FY2023: $912MQVCCQ FY2024: $362MQVCCQ FY2025: $287MVIPS FY2018: $469.2MVIPS FY2019: $1.3BVIPS FY2020: $1.5BVIPS FY2021: $629.6MVIPS FY2022: $1.2BVIPS FY2023: $1.7BVIPS FY2024: $877.6MVIPS FY2025: $782MFY18FY19FY20FY21FY22FY23FY24FY25
QVCCQ $287MVIPS $782M

Fiscal years as each company reports them; the two may end in different months.

Questions about Qvc and Vipshop

Which is bigger by revenue, Qvc or Vipshop?

Vipshop is bigger by revenue: $15.1B in fiscal 2025, against $8.3B for Qvc in fiscal 2025.

Which keeps more of its revenue as profit, Qvc or Vipshop?

Qvc had a net margin of -26.1% in fiscal 2025; Vipshop had 6.8% in fiscal 2025.

Which grew revenue faster, Qvc or Vipshop?

In their latest fiscal years revenue changed by -7.8% at Qvc and +2.0% at Vipshop.

Where do these numbers come from?

From the annual reports each company files with the SEC (10-K, or 20-F and 40-F for foreign companies), read from their XBRL data. Margins and growth are simple arithmetic on those figures. Nothing here is a recommendation.

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