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Amazon Com vs Vipshop: revenue, profit, margins and growth compared

Amazon Com brought in $716.9B of revenue in fiscal 2025, Vipshop $15.1B in fiscal 2025. Revenue changed by +12.4% at Amazon Com and +2.0% at Vipshop on the year before, so Amazon Com grew faster. Amazon Com kept 10.8% of its revenue as net profit, Vipshop 6.8%. Free cash flow was $7.7B at Amazon Com and $782M at Vipshop.

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Side by side, latest fiscal year

AMZNVIPS
Fiscal year endedFY2025 (December 31, 2025)FY2025 (December 31, 2025)
Revenue$716.9B$15.1B
Revenue growth+12.4%+2.0%
Net income$77.7B$1B
Net margin10.8%6.8%
Free cash flow$7.7B$782M
Free cash flow margin1.1%5.2%
Earnings per share (diluted)$7.17$10.12
Cash$86.8B$3.3B
Debt$68.8Bn/a
Price to earnings34.8n/a
Market value$2.69T$5.9B
Dividend yieldn/an/a
Rank by revenue in sector#1 of 778 · Consumer discretionary#85 of 778 · Consumer discretionary

Over the years

Revenue
AMZN FY2018: $232.9BAMZN FY2019: $280.5BAMZN FY2020: $386.1BAMZN FY2021: $469.8BAMZN FY2022: $514BAMZN FY2023: $574.8BAMZN FY2024: $638BAMZN FY2025: $716.9BVIPS FY2018: $12.3BVIPS FY2019: $13.4BVIPS FY2020: $15.6BVIPS FY2021: $18.4BVIPS FY2022: $15BVIPS FY2023: $15.9BVIPS FY2024: $14.9BVIPS FY2025: $15.1BFY18FY19FY20FY21FY22FY23FY24FY25
AMZN $716.9BVIPS $15.1B
Net income
AMZN FY2018: $10.1BAMZN FY2019: $11.6BAMZN FY2020: $21.3BAMZN FY2021: $33.4BAMZN FY2022: -$2.7BAMZN FY2023: $30.4BAMZN FY2024: $59.2BAMZN FY2025: $77.7BVIPS FY2018: $309.6MVIPS FY2019: $577MVIPS FY2020: $905.3MVIPS FY2021: $734.6MVIPS FY2022: $913.2MVIPS FY2023: $1.1BVIPS FY2024: $1.1BVIPS FY2025: $1BFY18FY19FY20FY21FY22FY23FY24FY25
AMZN $77.7BVIPS $1B
Net margin
AMZN FY2018: 4.3%AMZN FY2019: 4.1%AMZN FY2020: 5.5%AMZN FY2021: 7.1%AMZN FY2022: -0.5%AMZN FY2023: 5.3%AMZN FY2024: 9.3%AMZN FY2025: 10.8%VIPS FY2018: 2.5%VIPS FY2019: 4.3%VIPS FY2020: 5.8%VIPS FY2021: 4.0%VIPS FY2022: 6.1%VIPS FY2023: 7.2%VIPS FY2024: 7.1%VIPS FY2025: 6.8%FY18FY19FY20FY21FY22FY23FY24FY25
AMZN 10.8%VIPS 6.8%
Revenue growth
AMZN FY2019: +20.5%AMZN FY2020: +37.6%AMZN FY2021: +21.7%AMZN FY2022: +9.4%AMZN FY2023: +11.8%AMZN FY2024: +11.0%AMZN FY2025: +12.4%VIPS FY2019: +8.7%VIPS FY2020: +16.9%VIPS FY2021: +17.7%VIPS FY2022: -18.6%VIPS FY2023: +6.3%VIPS FY2024: -6.6%VIPS FY2025: +2.0%FY19FY20FY21FY22FY23FY24FY25
AMZN +12.4%VIPS +2.0%
Free cash flow
AMZN FY2018: $17.3BAMZN FY2019: $21.7BAMZN FY2020: $25.9BAMZN FY2021: -$14.7BAMZN FY2022: -$16.9BAMZN FY2023: $32.2BAMZN FY2024: $32.9BAMZN FY2025: $7.7BVIPS FY2018: $469.2MVIPS FY2019: $1.3BVIPS FY2020: $1.5BVIPS FY2021: $629.6MVIPS FY2022: $1.2BVIPS FY2023: $1.7BVIPS FY2024: $877.6MVIPS FY2025: $782MFY18FY19FY20FY21FY22FY23FY24FY25
AMZN $7.7BVIPS $782M

Fiscal years as each company reports them; the two may end in different months.

Questions about Amazon Com and Vipshop

Which is bigger by revenue, Amazon Com or Vipshop?

Amazon Com is bigger by revenue: $716.9B in fiscal 2025, against $15.1B for Vipshop in fiscal 2025.

Which keeps more of its revenue as profit, Amazon Com or Vipshop?

Amazon Com had a net margin of 10.8% in fiscal 2025; Vipshop had 6.8% in fiscal 2025.

Which grew revenue faster, Amazon Com or Vipshop?

In their latest fiscal years revenue changed by +12.4% at Amazon Com and +2.0% at Vipshop.

Where do these numbers come from?

From the annual reports each company files with the SEC (10-K, or 20-F and 40-F for foreign companies), read from their XBRL data. Margins and growth are simple arithmetic on those figures. Nothing here is a recommendation.

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