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Vita Coco vs Primo Brands: revenue, profit, margins and growth compared

Vita Coco brought in $609.8M of revenue in fiscal 2025, Primo Brands $6.7B in fiscal 2025. Revenue changed by +18.2% at Vita Coco and +29.3% at Primo Brands on the year before, so Primo Brands grew faster. Vita Coco kept 11.7% of its revenue as net profit, Primo Brands 0.9%. Free cash flow was $39M at Vita Coco and $302.9M at Primo Brands.

Side by side, latest fiscal year

COCOPRMB
Fiscal year endedFY2025 (December 31, 2025)FY2025 (December 31, 2025)
Revenue$609.8M$6.7B
Revenue growth+18.2%+29.3%
Net income$71.3M$60.1M
Net margin11.7%0.9%
Free cash flow$39M$302.9M
Free cash flow margin6.4%4.5%
Earnings per share (diluted)$1.19$0.16
Cash$196.9M$376.7M
Debtn/a$5.1B
Price to earnings49.2121.9
Market value$3.4B$7.1B
Dividend yieldn/a2.05%
Rank by revenue in sector#65 of 93 · Consumer staples#33 of 93 · Consumer staples

Over the years

Revenue
COCO FY2019: $283.9MCOCO FY2021: $310.6MCOCO FY2021: $379.5MCOCO FY2022: $427.8MCOCO FY2023: $493.6MCOCO FY2024: $516MCOCO FY2025: $609.8MPRMB FY2022: $4.4BPRMB FY2024: $4.7BPRMB FY2024: $5.2BPRMB FY2025: $6.7BFY19FY21FY22FY23FY24FY25
COCO $609.8MPRMB $6.7B
Net income
COCO FY2019: $9.4MCOCO FY2021: $32.7MCOCO FY2021: $19MCOCO FY2022: $7.8MCOCO FY2023: $46.6MCOCO FY2024: $56MCOCO FY2025: $71.3MPRMB FY2022: -$126.7MPRMB FY2024: $92.8MPRMB FY2024: -$16.4MPRMB FY2025: $60.1MFY19FY21FY22FY23FY24FY25
COCO $71.3MPRMB $60.1M
Net margin
COCO FY2019: 3.3%COCO FY2021: 10.5%COCO FY2021: 5.0%COCO FY2022: 1.8%COCO FY2023: 9.4%COCO FY2024: 10.8%COCO FY2025: 11.7%PRMB FY2022: -2.9%PRMB FY2024: 2.0%PRMB FY2024: -0.3%PRMB FY2025: 0.9%FY19FY21FY22FY23FY24FY25
COCO 11.7%PRMB 0.9%
Revenue growth
COCO FY2021: +9.4%COCO FY2021: +22.2%COCO FY2022: +12.7%COCO FY2023: +15.4%COCO FY2024: +4.5%COCO FY2025: +18.2%PRMB FY2024: +5.8%PRMB FY2024: +9.7%PRMB FY2025: +29.3%FY21FY22FY23FY24FY25
COCO +18.2%PRMB +29.3%
Free cash flow
COCO FY2019: $20.8MCOCO FY2021: $32.9MCOCO FY2021: -$16.7MCOCO FY2022: -$11.9MCOCO FY2023: $106.6MCOCO FY2024: $41.9MCOCO FY2025: $39MPRMB FY2022: -$150.2MPRMB FY2024: $117.3MPRMB FY2024: $313.6MPRMB FY2025: $302.9MFY19FY21FY22FY23FY24FY25
COCO $39MPRMB $302.9M

Fiscal years as each company reports them; the two may end in different months.

Questions about Vita Coco and Primo Brands

Which is bigger by revenue, Vita Coco or Primo Brands?

Primo Brands is bigger by revenue: $6.7B in fiscal 2025, against $609.8M for Vita Coco in fiscal 2025.

Which keeps more of its revenue as profit, Vita Coco or Primo Brands?

Vita Coco had a net margin of 11.7% in fiscal 2025; Primo Brands had 0.9% in fiscal 2025.

Which grew revenue faster, Vita Coco or Primo Brands?

In their latest fiscal years revenue changed by +18.2% at Vita Coco and +29.3% at Primo Brands.

Where do these numbers come from?

From the annual reports each company files with the SEC (10-K, or 20-F and 40-F for foreign companies), read from their XBRL data. Margins and growth are simple arithmetic on those figures. Nothing here is a recommendation.

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