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Fluent vs MNTN: revenue, profit, margins and growth compared

Fluent brought in $208.8M of revenue in fiscal 2025, MNTN $290.1M in fiscal 2025. Revenue changed by -18.0% at Fluent and +28.6% at MNTN on the year before, so MNTN grew faster. Fluent kept -13.0% of its revenue as net profit, MNTN -2.2%.

Side by side, latest fiscal year

FLNTMNTN
Fiscal year endedFY2025 (December 31, 2025)FY2025 (December 31, 2025)
Revenue$208.8M$290.1M
Revenue growth-18.0%+28.6%
Net income-$27.2M-$6.4M
Net margin-13.0%-2.2%
Free cash flow-$1.5Mn/a
Free cash flow margin-0.7%n/a
Earnings per share (diluted)-$1.05-$0.13
Cash$12.9M$210.2M
Debt$34.6Mn/a
Price to earningsn/an/a
Market value$99.9M$823.6M
Dividend yieldn/an/a
Rank by revenue in sector#648 of 778 · Consumer discretionary#623 of 778 · Consumer discretionary

Over the years

Revenue
FLNT FY2018: $250.3MFLNT FY2019: $281.7MFLNT FY2020: $310.7MFLNT FY2021: $329.3MFLNT FY2022: $361.1MFLNT FY2023: $298.4MFLNT FY2024: $254.6MFLNT FY2025: $208.8MMNTN FY2025: $225.6MMNTN FY2025: $290.1MFY18FY19FY20FY21FY22FY23FY24FY25
FLNT $208.8MMNTN $290.1M
Net income
FLNT FY2018: -$17.9MFLNT FY2019: -$1.7MFLNT FY2020: $2.2MFLNT FY2021: -$10.1MFLNT FY2022: -$123.3MFLNT FY2023: -$63.2MFLNT FY2024: -$29.3MFLNT FY2025: -$27.2MMNTN FY2025: -$32.9MMNTN FY2025: -$6.4MFY18FY19FY20FY21FY22FY23FY24FY25
FLNT -$27.2MMNTN -$6.4M
Net margin
FLNT FY2018: -7.2%FLNT FY2019: -0.6%FLNT FY2020: 0.7%FLNT FY2021: -3.1%FLNT FY2022: -34.2%FLNT FY2023: -21.2%FLNT FY2024: -11.5%FLNT FY2025: -13.0%MNTN FY2025: -14.6%MNTN FY2025: -2.2%FY18FY19FY20FY21FY22FY23FY24FY25
FLNT -13.0%MNTN -2.2%
Revenue growth
FLNT FY2019: +12.5%FLNT FY2020: +10.3%FLNT FY2021: +6.0%FLNT FY2022: +9.7%FLNT FY2023: -17.4%FLNT FY2024: -14.7%FLNT FY2025: -18.0%MNTN FY2025: +28.6%FY19FY20FY21FY22FY23FY24FY25
FLNT -18.0%MNTN +28.6%
Free cash flow
FLNT FY2018: $23.2MFLNT FY2019: $23.9MFLNT FY2020: $20.2MFLNT FY2021: $12.4MFLNT FY2022: $1.9MFLNT FY2023: $8.1MFLNT FY2024: -$14.1MFLNT FY2025: -$1.5MFY18FY19FY20FY21FY22FY23FY24FY25
FLNT -$1.5MMNTN

Fiscal years as each company reports them; the two may end in different months.

Questions about Fluent and MNTN

Which is bigger by revenue, Fluent or MNTN?

MNTN is bigger by revenue: $290.1M in fiscal 2025, against $208.8M for Fluent in fiscal 2025.

Which keeps more of its revenue as profit, Fluent or MNTN?

Fluent had a net margin of -13.0% in fiscal 2025; MNTN had -2.2% in fiscal 2025.

Which grew revenue faster, Fluent or MNTN?

In their latest fiscal years revenue changed by -18.0% at Fluent and +28.6% at MNTN.

Where do these numbers come from?

From the annual reports each company files with the SEC (10-K, or 20-F and 40-F for foreign companies), read from their XBRL data. Margins and growth are simple arithmetic on those figures. Nothing here is a recommendation.

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