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Hims & Hers Health vs LifeMD: revenue, profit, margins and growth compared

Hims & Hers Health brought in $2.3B of revenue in fiscal 2025, LifeMD $194.1M in fiscal 2025. Revenue changed by +59.0% at Hims & Hers Health and +25.3% at LifeMD on the year before, so Hims & Hers Health grew faster. Hims & Hers Health kept 5.5% of its revenue as net profit, LifeMD 7.4%. Free cash flow was $57.4M at Hims & Hers Health and $6.4M at LifeMD.

Side by side, latest fiscal year

HIMSLFMDP
Fiscal year endedFY2025 (December 31, 2025)FY2025 (December 31, 2025)
Revenue$2.3B$194.1M
Revenue growth+59.0%+25.3%
Net income$128.4M$14.4M
Net margin5.5%7.4%
Free cash flow$57.4M$6.4M
Free cash flow margin2.4%3.3%
Earnings per share (diluted)$0.51$0.25
Cash$228.6M$36.8M
Debtn/an/a
Price to earnings57.792.6
Market value$6.9B$1.1B
Dividend yieldn/an/a
Rank by revenue in sector#99 of 523 · Health care#253 of 523 · Health care

Over the years

Revenue
HIMS FY2019: $82.6MHIMS FY2020: $148.8MHIMS FY2021: $271.9MHIMS FY2022: $526.9MHIMS FY2023: $872MHIMS FY2024: $1.5BHIMS FY2025: $2.3BLFMDP FY2018: $8.3MLFMDP FY2019: $12.5MLFMDP FY2020: $37.3MLFMDP FY2021: $92.9MLFMDP FY2022: $119MLFMDP FY2023: $152.5MLFMDP FY2024: $154.8MLFMDP FY2025: $194.1MFY18FY19FY20FY21FY22FY23FY24FY25
HIMS $2.3BLFMDP $194.1M
Net income
HIMS FY2019: -$72.1MHIMS FY2020: -$18.1MHIMS FY2021: -$107.7MHIMS FY2022: -$65.7MHIMS FY2023: -$23.5MHIMS FY2024: $126MHIMS FY2025: $128.4MLFMDP FY2018: -$1.2MLFMDP FY2019: -$3.1MLFMDP FY2020: -$58.6MLFMDP FY2021: -$60.9MLFMDP FY2022: -$45.5MLFMDP FY2023: -$20.6MLFMDP FY2024: -$21.4MLFMDP FY2025: $14.4MFY18FY19FY20FY21FY22FY23FY24FY25
HIMS $128.4MLFMDP $14.4M
Net margin
HIMS FY2019: -87.3%HIMS FY2020: -12.2%HIMS FY2021: -39.6%HIMS FY2022: -12.5%HIMS FY2023: -2.7%HIMS FY2024: 8.5%HIMS FY2025: 5.5%LFMDP FY2018: -14.9%LFMDP FY2019: -25.2%LFMDP FY2020: -157.3%LFMDP FY2021: -65.6%LFMDP FY2022: -38.3%LFMDP FY2023: -13.5%LFMDP FY2024: -13.8%LFMDP FY2025: 7.4%FY18FY19FY20FY21FY22FY23FY24FY25
HIMS 5.5%LFMDP 7.4%
Revenue growth
HIMS FY2020: +80.2%HIMS FY2021: +82.8%HIMS FY2022: +93.8%HIMS FY2023: +65.5%HIMS FY2024: +69.3%HIMS FY2025: +59.0%LFMDP FY2019: +49.8%LFMDP FY2020: +199.1%LFMDP FY2021: +149.0%LFMDP FY2022: +28.2%LFMDP FY2023: +28.2%LFMDP FY2024: +1.5%LFMDP FY2025: +25.3%FY19FY20FY21FY22FY23FY24FY25
HIMS +59.0%LFMDP +25.3%
Free cash flow
HIMS FY2022: -$33.7MHIMS FY2023: $47MHIMS FY2024: $198.3MHIMS FY2025: $57.4MLFMDP FY2021: -$33.3MLFMDP FY2022: -$23.3MLFMDP FY2023: $8.6MLFMDP FY2024: $16MLFMDP FY2025: $6.4MFY21FY22FY23FY24FY25
HIMS $57.4MLFMDP $6.4M

Fiscal years as each company reports them; the two may end in different months.

Questions about Hims & Hers Health and LifeMD

Which is bigger by revenue, Hims & Hers Health or LifeMD?

Hims & Hers Health is bigger by revenue: $2.3B in fiscal 2025, against $194.1M for LifeMD in fiscal 2025.

Which keeps more of its revenue as profit, Hims & Hers Health or LifeMD?

Hims & Hers Health had a net margin of 5.5% in fiscal 2025; LifeMD had 7.4% in fiscal 2025.

Which grew revenue faster, Hims & Hers Health or LifeMD?

In their latest fiscal years revenue changed by +59.0% at Hims & Hers Health and +25.3% at LifeMD.

Where do these numbers come from?

From the annual reports each company files with the SEC (10-K, or 20-F and 40-F for foreign companies), read from their XBRL data. Margins and growth are simple arithmetic on those figures. Nothing here is a recommendation.

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