What is Vroom, Inc. worth?
With the base-case assumptions below, a discounted cash flow model on Vroom, Inc.'s reported free cash flow gives $99.76 per share. The share price was $9.75 on September 28, 2026, 90% below that value.
Inputs from the filings
Three sets of assumptions
| Case | Growth yrs 1-5 | Discount rate | Value per share | Value vs price |
|---|---|---|---|---|
| Bear | -4.0% | 10.0% | $27.80 | +185% |
| Base | 1.0% | 9.0% | $99.76 | +923% |
| Bull | 6.0% | 8.0% | $234.13 | +2,301% |
Sensitivity: base case value per share
| 1.5% | 2.0% | 2.5% | 3.0% | 3.5% | |
|---|---|---|---|---|---|
| 7.0% | $149.89 | $164.97 | $183.39 | $206.42 | $236.03 |
| 8.0% | $112.66 | $122.43 | $133.99 | $147.85 | $164.79 |
| 9.0% | $85.37 | $92.05 | $99.76 | $108.76 | $119.39 |
| 10.0% | $64.50 | $69.26 | $74.64 | $80.80 | $87.90 |
| 11.0% | $48.04 | $51.52 | $55.42 | $59.80 | $64.76 |
Where the presets come from
Base: years 1 to 5 grow at Vroom, Inc.'s revenue growth rate over the last 5 fiscal years (0.9% a year), held between -5% and 15%. Years 6 to 10 grow halfway between that and the long-run rate of 2.5%. Future cash is discounted at 9% a year.
Bear: 5 points less growth, 2% long-run growth, 10% discount rate. Bull: 5 points more growth (at most 25%), 3% long-run growth, 8% discount rate.
Value per share = (present value of 10 years of free cash flow + present value of everything after + cash - debt) / diluted shares.
This is a model run on assumptions, not a recommendation or a price target. Small changes in the discount rate or growth move the result a lot, as the table above shows. Change them yourself in the calculator.
Adjust the assumptions
Move the sliders for growth, long-run growth and discount rate, or switch to average free cash flow, and see the value per share change.
Adjust the assumptions