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DCF valuation

What is Forrester Research, Inc. worth?

With the base-case assumptions below, a discounted cash flow model on Forrester Research, Inc.'s reported free cash flow gives $12.42 per share. The share price was $8.90 on November 9, 2026, 28% below that value.

Inputs from the filings

Free cash flow, fiscal 2025
$18.1M
Average free cash flow, last 5 years
$31.4M
Cash
$54.1M
balance sheet of September 30, 2026
Debt
$30M
balance sheet of September 30, 2026
Diluted shares, fiscal 2025
19,017,000
Revenue growth per year, last 5 years
-2.4%

Three sets of assumptions

CaseGrowth yrs 1-5Growth yrs 6-10After year 10Discount rateValue per shareValue vs price
Bear-7.5%-3.0%2.0%10.0%$8.29-7%
Base-2.5%0.0%2.5%9.0%$12.42+40%
Bull2.5%3.0%3.0%8.0%$20.44+130%

Sensitivity: base case value per share

Discount rate down the side, growth after year 10 across the top. Everything else as in the base case.

1.5%2.0%2.5%3.0%3.5%
7.0%$15.21$16.04$17.06$18.32$19.95
8.0%$13.15$13.68$14.32$15.08$16.01
9.0%$11.63$11.99$12.42$12.91$13.50
10.0%$10.46$10.72$11.02$11.36$11.75
11.0%$9.54$9.73$9.94$10.19$10.46

Where the presets come from

Base: years 1 to 5 grow at Forrester Research, Inc.'s revenue growth rate over the last 5 fiscal years (-2.4% a year), held between -5% and 15%. Years 6 to 10 grow halfway between that and the long-run rate of 2.5%. Future cash is discounted at 9% a year.

Bear: 5 points less growth, 2% long-run growth, 10% discount rate. Bull: 5 points more growth (at most 25%), 3% long-run growth, 8% discount rate.

Value per share = (present value of 10 years of free cash flow + present value of everything after + cash - debt) / diluted shares.

This is a model run on assumptions, not a recommendation or a price target. Small changes in the discount rate or growth move the result a lot, as the table above shows. Change them yourself in the calculator.

Adjust the assumptions

Move the sliders for growth, long-run growth and discount rate, or switch to average free cash flow, and see the value per share change.

Adjust the assumptions

Forrester Research, Inc. company page